Are you Ready to love your Curls?

  • Meet Nina

    Hi Beautiful! Get to know more about me and the reasons why working together would be a perfect fit.

  • New Guest Experience

    Let me take some of the pressure and stress out the a new salon visit. Get an idea of what to expect at your visit.

  • how to book

    Once you’ve reviewed the new guest service options. View the information about the New Guest Booking Process to secure your appointment!

How you’ll feel

more confident and empowered with the knowledge to care for your curls

What you’ll get

  • Ease frustration. Based on your challenges, lifestyle, preferences and curl needs you will receive personalized product recommendations, and a home care routine.

  • Knowledge. Breaking down the science behind curls to help you decipher your hair challenges and find solutions to improve the integrity and health of your curls.

  • Confidence. You’ll leave your new guest experience service knowing the steps needed to recreate your salon look, and steps need to help you achieve your curl goals.

  • Safe, relaxing environment. Some times our history with our curls can be heavy and filled with emotions, new guest services are performed in a private one-on-one salon experiences to ensure you has a safe environment to ask questions, explore and learn about your hair in a judgment-free environment.

  • Support. Even on the path to success we all run into little hiccups, should you have questions or run into issue with your curls or routine after your new guest experience it is welcomed and encourage to reach out anytime for help or advice.


Services ideal for those with curls, coils, or waves. All new guest services includes Build Up Removing Treatment, Private One-on-one Curl Education Lesson, and curly style.

New Guest Services

New Guest Signature Curly Cut

This service is the most impactful and best option for new salon guests. During this 2.5-3 hour service guest receive a Signature Curly haircut, a private one-on-one curl education lesson specific to guest’s curls and lifestyle, and they leave the salon with their curls looking their best and the knowledge of how to recreate the look. Highly recommended for all new guest, perfect for anyone beginning to embrace their curls or even the curly pro looking for a new stylist.

$275


New Guest Hydration Transformation

Not ready for a haircut…This 90 minute new guest service is a mini version of our “Signature new guest service.” This service includes a cleanse, a private one-on-one curl education lesson specific to guest’s curls and lifestyle, and they leave the salon with their curls looking their best and the knowledge of how to recreate the look. No haircut included in this service. (For best results and to maximize your salon experience please book for New Guest Signature Curly Cut.)

$195

Question about new guest color services? Please visit FAQ’s.

How do you book?

Please follow these steps for the best results to book a new guest appointment.

How the Process works

  1. Hit the “Check New Guest Availability” button below. The link will show all new guest availability for the current month.

    • Online booking is open from 9am-10pm.

    • All new guest must book a new guest appointment, no exceptions.

  2. No new guest appointments available? Please either:

    • check back for any last minute openings, or check the 1st of the month for that month’s new guest appointments are available

    • or sign up to receive a notification when the next month appointments are available.

All services by appointment only.  No walk-ins.  

Have trouble booking or have questions about the process? Send me a quick message or view the FAQ’s below. 

What to expect

If visiting a salon gives you anxiety, everything you need to know is right here!

to Help ease your anxiety, Learn about the new guest services

  • What to book...

    New guest have 2 options for service appointments. Either a New Guest Signature Curly Cut or a New Guest Hydration Transformation service.

    Need more information about the New Guest Services

    During the service I encourage my guests to come prepared to learn and ask questions! This is their time and I want them to take full advantage!!

    Please note:

    • to see the maximum transformation booking a New Guest Signature Curly Cut service is recommended.

    • Sunday appointments are available at a premium price.

  • How to arrive to appointment...

    To ensure the best possible result of your curly cut, hair needs to be in its natural curly state, down (no ponytails or buns), and 100% dry, with minimal product. 

    Not arriving to your appointment prepared and on time can adversely effect the appointment, the service styling results, result in additional fees or cancellation of the appointment!

  • What to expect...

    As a new guest, your appointment will start the moment you walk into the salon studio. 

The appointment will begin with a consultation. During the consultation we will have a detailed conversation about you and your curls, your haircare needs, your haircare struggles, your lifestyle, and your curl goals.

Next, we will do an assessment of your hair. Together we will decide our plan of action for the appointment and a long term plan that will get you on the right path for proper curl care so you can achieve your curl goals.

If you’ve never had a curly haircut, your in for a surprise!  We begin by cutting the hair dry, in its natural curly state.  This helps me to see where the hair will fall when it’s dry and styled.  This also helps minimize the unpredictability of the curls shrinking. It allows me, as the curl specialist, to account for different curl patterns in the hair and any areas of concern. 

Once the cut is complete, the hair is cleansed and styled.  At this time that we go over everything the guest needs to know about their curls from A to Z during a styling lesson!  The guest gets to watch step by step how the hair is styled with a detailed explanation for everything from “why curls get frizzy” to how to properly diffuse.  

Lastly, the guest’s curls are dried.  The guest leaves with a new curl regiment and knowledge of how to properly care for their curls!


New Guest FAQs

  • Currently out of love and respect for my current guest I am taking minimal new guest appointments.  It's essential to me that my current guests are always able to get on my books for their services and at this time my schedule is at capacity.

    To ensure I am continually helping the curly community each month 3-4 new guest appointments are available.  Due to the demand for appointments and limited availability, please follow the new guest booking steps above to be able to jump in on all the excitement at Pure Avidity Salon.

  • Pure Avidity Salon is located inside the Phenix Salon Suites in the SODO Shopping center between target and the Orlando Health Institute for Learning.

  • No.

  • Yes, the salon is open til 7pm on Wednesdays and Fridays, and open Sundays (premium pricing for Sunday appointments).  Due to the high demand for evenings new guest are not eligible for these appointment times, after initial appointment they can book evenings for future appointments.

  • New guest can cancel an appointment online using the booksy app but will need to go through the new guest booking steps for future appointments. If appointment is cancelled within 24 hour of the service start time guest will be charged a last minute cancellation fee.

  • My top priority for all salon guests is always healthy curls!  So color service are a service exclusive for my existing guest.  If you are a new guest interest in color, we will discuss and consult about future color service during your New Guest Appointment.

    I offer condensed color service menu options of only natural color Curly Highlights services. (No single process services, gray coverage, color corrections, or fashion color service available.)

  • Yes, men and/or children are welcome at Pure Avidity Salon.  Pricing for men/children are the same as what is listed on the service menu.  It is recommended that children can sit still for at least 45 mins, without an electronic device.  Continual movement of the head position while cutting will effect the result of the haircut adversely.

  • Due to the demand on my time, I do not offer consultation appointments.  All appointments include a time for a detailed construction to review any issues or concerns the guest may have before the appointment begins .  If you have further question please feel free to contact the salon.

  • Yes,  The new guest appointment allows for the maximum amount of time so we can get to know each other, and I can learn your curls.  Having this time allows me to give your curls all the love and attention they need!

  • Yes, we do offer retail products to purchase at the salon.  All our products are safe for curls to help promote healthy hair.